Likeonomics: building trust through social media

According to Rohit Bhargava, author of “Likeonomics: The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action,” one key to building trust as an organization is to make your company more likable. Across the business world and beyond, likeability has a fundamental power in most of our interactions with people and organizations. Likeability makes the … Continue reading

Edelman’s 2012 Trust Barometer – Trust in business, government down — Trust in media rising

This year’s global trust survey, conducted by Edelman, the world’s largest independent public relations firm, showed that government is the least trusted institution (trust in goverment suffered its steepest decline in Edelman history), followed by trust in business, while trust in social media is up. For the fifth year in a row, NGOs are the … Continue reading

Linkage: Karen Stephenson, Using Social Networks as a Lever for Change

Karen Stephenson is a corporate anthropologist who has been recognized internationally for her pioneering work in human networks within organizations. She brings a knowledge of quantum chemistry, physics and mathematics to her work in designing human networks. A “global nomad,” Karen currently lectures at the Rotterdam School of Management at Erasmus University. Her forthcoming book … Continue reading