Trust in business means doing the right thing and doing things right for the good of all shareholders through the strategic alignment of values with behavior, words and actions.
Trust and communication … these are the lifeblood of any organization and the glue that holds us together. Trust and communication are closely interwoven. At its core, trust is the basis of communication, and communication is key to establishing, maintaining and building trust.
Trust in communications is about relationships. Without a commitment to truth and open communication, a solid relationship cannot be formed. Trust is the essential ingredient for collaboration and effective communication. Trust is critical for organizations that want to create more open, caring and ethical cultures.
The better you communicate and trust, the better your ROI. Once you lose trust, you lose the ability to communicate and lead.